San Diego State University Aztec Shops Logo.

Photo of food, SDSU Bookstore Inside, and Montezuma Publishing helpers.

The Organization

Aztec Shops, Ltd., founded in 1931, is a non-profit corporation that functions primarily as an auxiliary of San Diego State University. The corporation provides a diverse portfolio of products and services including operation of the SDSU Bookstore, SDSU Dining, and Commercial and Real Estate properties surrounding campus. Aztec Shops also operates other selected enterprises at San Diego State and in San Diego.

Aztec Shops is comprised of the following three primary divisions:

Campus Stores:

  • SDSU Bookstore (main campus)
  • (The SDSU Bookstore online channel)
  • Montezuma Publishing (thesis and dissertation services and custom course materials)
  • The Aztec Store at Imperial Valley (IVC)
  • Gameday on-site spirit stores at SDCCU Stadium, Viejas Arena, and Tony Gwynn Stadium

SDSU Bookstore Logo

The SDSU Bookstore is one of the largest sales volume campus bookstores in the country. The 25,000-square-foot facility – located in the heart of campus – carries every text (required and optional) for every class taught at SDSU.

Aztec Shops is the exclusive licensee for the San Diego State University logo and related images and the bookstore features the most extensive selection of SDSU-imprinted clothing and gifts available.

The store also houses aztecnology, a full-service computer hardware and software department. A broad selection of school supplies, cards, gifts and graduation regalia round out the store’s offerings.



SDSU Dining logo.

SDSU Dining is responsible for the 30+ restaurants and food service outlets on the SDSU campus. The corporation operates SDSU’s Meal Plan Program, residence hall dining programs, and our own self-operated restaurants.

In addition to the varied quick service and fast-casual restaurants, Dining operates seven convenience stores (Aztec Markets) on campus, including a 3,000-square-foot store in East Commons. Dining’s Catering division is the recognized caterer for all events on the SDSU campus.


Real Estate:

In partnership with the SDSU division of Business and Financial Affairs, Aztec Shops manages a portfolio of properties in support of the campus strategic plan. These commercial and real estate entities include:

  • University Towers Residence Hall
  • Albert's College Apartments
  • Fraternity Row Apartments
  • Piedra del Sol Apartments
  • Sanctuary Suites
  • College Square